I need both hands, both feet and then some to count the number of digital platforms small businesses can use to reach their audience. And that’s the problem — you’re trying to be everywhere all the time. You know what they say: “The jack of all trades is master of...
Business Builders
Stop mowing dandelions: Get to the root of what is holding you back
Thereis no doubt about it, this past year has been tough. Every organization, no matter how big or small, has been tested in ways that none of us could have imagined.
Get your federal trademark registration: Here’s why
One of the biggest mistakes new business owners make is assuming that filing their company’s name with the Secretary of State provides trademark rights. It doesn’t.
Managing workplace political discourse
Between social justice issues and sensitivities around COVID-19-related topics like masks and vaccinations, workplace discussions today can become heated,
Management
“Change is inevitable,” goes the famous saying by author John Maxwell. “Growth is optional.” Rarely has there been a time — in my lifetime, anyway — that this has rung truer. The pandemic has forced us to shift and pivot, whether we like it or not. We’re all dealing...
Insurance
Between the pandemic and civil unrest, the past year has been tough for our communities, workers and businesses. Thousands of companies have faced closures and restrictions, or experienced disruption and destruction. For businesses experiencing loss of income, or...
Human resources
“I wish I had known that.” For those of us practicing employment law, this is an all-too-common client response. Usually, it comes after an employee has quit or was terminated and the employer finds out there was a problem. Unfortunately, by the time the employer...
Don’t just hire, do it right
In many ways it feels like yesterday, and yet it also feels like years ago that we were fielding questions from some of our clients about how difficult it’s been to find candidates — not even great candidates — just candidates in general for their open roles. And yet,...
Crafting non-compete agreements that are fair, beneficial and enforceable
Employers want to ensure that their customer goodwill and valuable confidential information don’t walk out the door when an employee resigns. One method of protecting — or attempting to protect — a business’s interests is use of non-compete agreements or other similar...
Management
Contingency planning for disasters can make or break a company We routinely read news stories about tornados, hurricanes, floods, earthquakes, fires, computer viruses, ransomware blackmail and the list goes on. These events should provide sufficient motivation...