Focus

Case study: Marketing

When people think of women who need tape to keep their clothes on, the image of Jennifer Lopez at the 2000 Grammy Awards in a green Versace dress with a neckline that dipped well below her navel comes to mind.

It?s what many retailers were probably thinking about seven years ago as they showed the creators of Hollywood Fashion Tape the door, saying ?that?s not our client.? It?s not what they?re saying now.

Case study: Longevity

Jack Farrell has traveled the world in search of fine wine. But it?s not the vineyards of France, Italy or Spain that have been on his mind. Lately he?s been thinking a lot about Burnsville.

As the chairman, CEO and owner of Haskell?s, Farrell has long pondered a presence ?south of the river,? but he?s a man who?s careful about these decisions. Even as he approaches an incredibly comfortable retirement, he ponders how easy it is to lose what years of hard work and patience have won.

Real estate guide: Real decisions

WHEN IT COMES to buying or leasing Twin Cities office, retail, warehouse or industrial space, business owners, real estate brokers and attorneys have varying opinions about what the best options are.